Philosophy

DREAMERS END WASTE

Here at DEW MIGHTY we take the time to consider sustainability of all aspects of our products as well as delivering effective results. We realized we have two homes to take care of: Our Body & Our Planet. We have extensive knowledge of the beauty care industry and came to the realization that clean ingredients, best in class formulas, and striving for zero waste was not available to the public. Too often the wasteful nature of skin care packaging is overlooked and transparency is not provided to customers to make thoughtful product decisions. We focus on innovative formulas & minimal packaging so you can focus on beautiful skin and preventing landfill waste. We consider this way of creating products as being NUDE BUT NOT NAKED™. 

WOVEN INSIGNIA FOUR PILLARS

Refuse: Set a positive example

Reuse: Use existing items instead of purchasing new

Reduce: Consume less overall

Recycle: At last resort, additional lifecycles.

 

USE LESS. DEW MORE

We are essentialists and minimalists to the core that’s why we started the brand with one hero product, the Jelly Serum Bar: BLOOM (Nourish + Calm). Skin often is assaulted from internal and external elements and our specialized ingredients give it the wellness break it deserves. We support a simplistic beauty regime that should be safe to apply as many times as needed, is multifunctional, and benefits all skin types.

 

CONTINUOUS IMPROVEMENT

We are aware that there is no perfect system to reducing our waste footprint which is why we support everyone’s positive changes- small or large. To that point we are committed to make more informed choices easy and encourage any questions you might have. We don’t shy away from learning about new technologies if they improve our processes and support our mission. We plan to be the leaders in concentrated beauty products that will benefit your skin while arriving to you as unwrapped as possible. Try them for yourself and tell us what you think!